10 Zonka Feedback Alternatives for Businesses
Zonka Feedback Alternatives

Seeking feedback management solutions that break free from Zonka Feedback’s limitations? You’re in luck – we’ve got a lineup of excellent Zonka Feedback alternatives

Feedback is invaluable for businesses seeking to understand their customers, improve their products or services, and drive growth. It establishes a direct channel of communication between companies and their intended audience, allowing them to learn more, respond to concerns, and make data-driven decisions. 

Likewise, we know how important it is to find the perfect one that suits your business requirements.

Whether it’s the high pricing or limited features of Zonka Feedback that have got you looking elsewhere, we’ve got the perfect solution for you. So, let’s dive in and find the feedback management tool that’s right for your business needs!

Which are the 10 best Zonka Feedback alternatives?

  1. SurveySparrow
  2. SurveyMonkey
  3. Birdeye
  4. Qualtrics XM
  5. GetFeedback
  6. AskNicely
  7. InMoment Experience Improvement (XI) 
  8. Medallia
  9. Hotjar
  10. Wufoo


SurveySparrow provides a more intuitive interface than Zonka Feedback, making it easier for businesses to create and send surveys. The platform’s conversational interface makes it more engaging for respondents, resulting in higher response rates and more accurate feedback.

SurveySparrow offers a broader range of question types, including advanced ones that allow image and file uploads and customizable survey themes.


  • Firstly, the surveys are conversational, which makes them more engaging for respondents and results in higher response rates.
  • It enables companies to design individualized surveys that are suited to the needs of each respondent, ensuring that they receive more precise and pertinent input.
  • Multi-channel feedback gathering
  • Real-time data and analytics
  • Executive Dashboard gives you a thorough overview of your survey results and enables real-time data analysis. 
  • With the white-labeling option, you can brand your surveys with your company’s name, colors, and other components to make them more appealing to respondents.
  • Case Management and audience management let you create and manage customer support tickets within the platform and segment audience lists based on responses.
  • Plus, SurveySparrow takes data security seriously. It encrypts data at rest and in transit and offers multi-factor authentication and IP whitelisting


  • Free plan: Up to 10 questions and 100 responses per month
  • Starter plan: $19/month for up to 1000 responses per month


SurveyMonkey is a widely recognized online survey platform that enables businesses and individuals to create and distribute surveys to collect valuable feedback and insights. SurveyMonkey is an online survey tool designed for businesses of all sizes. It provides ways to gather data insights, conduct market research, and gauge customer and employee opinions. 


  • Extensive survey creation options: SurveyMonkey offers a range of question types, including multiple-choice, open-ended, and Likert scales..
  • Advanced survey logic:  Users can apply conditional logic and branching to create dynamic surveys that adapt based on respondents’ previous answers, ensuring a personalized and relevant survey experience.
  • Survey templates and customization: Users can also customize the appearance and branding of surveys to align with their organization’s visual identity.
  • Robust data analysis and reporting.

What are the cons?

  • The free plan of SurveyMonkey has certain limitations on the number of questions and responses, making it less suitable for extensive survey projects or larger-scale data collection.
  • While they provide a user-friendly interface, users may encounter a learning curve when designing more complex surveys with intricate logic or conditional branching.


  • A free plan is available.
  • The basic plan starts at $25 per month.


Birdeye is an all-in-one platform that provides customer surveys, reviews, and social media management. It provides real-time alerts, customer segmentation, and trend analysis to assist businesses in enhancing the customer experience. It is a feedback management system that gives businesses access to a variety of tools for managing their online reputation.


  • Offers customer surveys, reviews, and social media management in one platform
  • Provides instant notifications to keep track of online mentions of your company
  • Allows businesses to segment customers based on various criteria such as location and purchase history
  • Provides trend analysis to monitor changing customer sentiment
  • It helps businesses improve their online reputation by providing review responses and analysis.

What are the cons?  

  • Surveys and review requests have limited customization options
  • It might be costly for small businesses.
  • Some users may find the platform overwhelming due to the number of features.


Birdeye offers a free trial and demo to help businesses get started. Pricing is provided upon request and is tailored based on the needs and size of the business. 

4. Qualtrics XM        

Qualtrics is a comprehensive research platform that helps businesses collect, analyze, and act on customer feedback and data. It is an experience management platform with several tools for survey development, information gathering, analysis, and visualization. The platform is highly customizable and provides a range of integrations with other software tools and services. 


  • Wide range of survey question types: multiple-choice, rating scales, and open-ended questions, as well as advanced question types like matrix tables and sliders.
  • The platform provides a variety of integrations with other business tools.
  • Advanced reporting and analytics features, including sentiment analysis, trend analysis, and cross-tabulation
  • Text analysis feature allow users to analyze open-ended survey responses, social media posts, and other unstructured data sources. 
  • Offers API access and integration with other tools and systems, allowing users to automate workflows and transfer data between applications. 

What are the cons?

  • Qualtrics is one of the more expensive survey tools on the market, which may make it less accessible for smaller businesses or individuals on a budget.


  • A free plan is available
  • Contact Qualtrics directly for a personalized quote.

5. GetFeedback

GetFeedback is a customer feedback management platform that enables businesses to collect, analyze, and act upon valuable feedback from their customers. The capacity to combine feedback data with customer information helps businesses gain deeper insights and make more informed decisions based on a holistic understanding of their customers.


  • Mobile-friendly surveys
  • Real-time feedback reporting
  • Customizable feedback surveys
  • Integrates with popular customer relationship management (CRM) systems
  • Automated follow-up actions

What are the cons?

  • Some users may find limitations in terms of design customization compared to other feedback management tools. This may restrict the extent to which businesses can align the survey’s appearance with their brand identity.


  • Offers a free plan
  • Pricing starts at $50 per user per mont


 AskNicely is a cloud-based customer feedback software that enables businesses to measure and improve their Net Promoter Score (NPS). The platform offers several features to help companies gather and analyze feedback, including real-time feedback collection, personalized surveys, and powerful analytics and reporting.


  • Automated email and SMS feedback collection
  • Real-time NPS tracking and analytics
  • Customizable feedback forms and surveys
  • Integration with popular CRM and marketing automation tools
  • Uses AI-powered sentiment analysis to find and examine customer sentiments in order to provide useful insights.

What are the cons?

  • Surveys cannot be scheduled in advance.
  • Users with no platform experience must go through a challenging learning curve.
  • The lack of a multilingual survey option could limit its application in a variety of markets.


  • A free demo is available. 
  • Contact AskNicely for a detailed quote.

7.InMoment Experience Improvement (XI) 

The InMoment Experience Improvement (XI) Platform is a cloud-based customer experience optimization platform that provides solutions to understand and improve customer experiences across different channels. It is designed to help organizations better understand their customers and provide them with the best possible experience.


  • Voice of the customer (VoC) programs: InMoment gathers client feedback through surveys, feedback forms, and other means to gain insights into customer experiences and satisfaction levels.
  • Journey analytics lets you visualize consumer journeys, analyze each touchpoint, identify areas for improvement, and enhance the overall customer experience.
  • Experience design and improvement: It gives you the tools to create and execute new customer experience initiatives to improve the overall experience and increase customer loyalty.
  • Employee engagement tools
  • Action planning and improvement tracking tools to plan and track progress toward improving the customer experience.

What are the cons?

  • InMoment’s platform can be complex to set up and configure, which can be challenging for businesses without dedicated technical resources.
  • While it offers a wide range of features, some businesses may find that they do not need all of them, leading to unnecessary costs.


Available upon request.

8. Medallia

Medallia is a customer experience management platform that helps businesses capture, analyze, and act on customer feedback. It provides a range of features and solutions to help enterprises enhance their customer experience.


  • Medallia offers omnichannel feedback collection, allowing businesses to capture feedback from various touchpoints such as surveys, social media, and review sites.
  •  Advanced text analytics and sentiment analysis capabilities to gain insights from unstructured customer feedback.
  • Role-based access control and collaboration tools
  • Medallia allows businesses to map and analyze customer journeys
  • Real-time alerts and notifications help people 

What are the cons?

  •  Some users have reported that the initial setup and implementation of Medallia can be complex and time-consuming.
  • The pricing structure may be higher compared to other platforms


  • You can request a demo
  • Contact them to get a quote designed for your needs.


Hotjar is a comprehensive feedback and analytics tool that aids businesses in better understanding how users interact with and navigate their websites. Heatmaps, session recordings, surveys, and feedback polls are a few of the platform’s features that offer insights into user behavior and aid in the performance improvement of a website.


  • Heatmaps and click maps to analyze user behavior
  • Session recordings to track individual user journeys
  • Surveys and feedback polls to gather customer feedback
  • Conversion funnels to track user journeys and identify drop-off points
  • Form analytics to track form completion rates and identify issues
  • Comprehensive website analysis tools, including multiple feedback collection methods, conversion funnel tracking, and form analytics. 

What are the cons?

  • While Hotjar offers a range of features, the free version has limited options and data storage, which may need to be improved for some businesses.
  • Also, it may not suit large or high-traffic websites, as it can slow down page load times.


  • Hotjar offers a free basic plan that offers up to 35 daily sessions
  • Paid plans start at $32/month 


Wufoo is an online form builder that allows businesses to create custom forms, surveys, and questionnaires with ease. It offers a user-friendly interface and a range of features to simplify the form-creation process.


  • Provides a drag-and-drop interface that makes it easy for users to create and customize forms without any coding knowledge.
  • Pre-designed templates that cater to various industries and use cases.
  • Seamless data collection through online forms.
  • Responses can be viewed, managed, and exported in a centralized dashboard.
  • Allows businesses to collect data through online forms, and responses can be viewed, managed, and exported in a centralized dashboard.
  • Users can include a file upload field in their forms.

What are the cons?

  • For businesses requiring more complex features like conditional logic or advanced reporting, Wufoo may not be as robust as some other alternatives.
  • Users should carefully consider their specific needs, as some advanced features may only be available in higher-priced plans.


  • A free plan is available. 
  • Paid plans start at $14.08 per month. 

Let’s recap the key takeaways

As we’ve seen, Zonka Feedback is a full-featured platform for managing customer feedback that provides a number of features, such as survey creation, real-time reporting, and analytics. Businesses can use this insightful data to raise customer satisfaction and improve the client experience.

Despite the fact that Zonka Feedback is a strong and adaptable feedback management platform, it’s critical to appreciate the importance of having alternatives. The various requirements and preferences of businesses create a need for alternatives. Every organization has different objectives, a target market, and operational requirements, which may call for testing out various tools to find the best fit.

Remember, feedback management is crucial in today’s competitive landscape. By effectively collecting, analyzing, and acting upon feedback, you can gain valuable insights, improve customer satisfaction, and drive business growth.

So, don’t miss out on the opportunity to harness the power of feedback. Discover the feedback management tool that will transform your company by taking action right away.


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