What Is Product Feedback Software?

Product feedback software is a type of tool used by companies to collect and analyze feedback from their customers and users about their products or services. This software helps companies understand what their customers like, dislike, or want to see improved in their products and enables them to make informed decisions based on this feedback.

Product feedback software is a powerful set of product marketing tools that enable customers to share their feedback through multiple channels, including email, chat, or a feedback form on the company’s website. By gathering and analyzing customer feedback, this software helps companies gain valuable insights into their product’s strengths and areas for improvement. Such insights enable businesses to take necessary steps to enhance customer satisfaction and improve their product’s overall performance.

Some product feedback software also offers features such as sentiment analysis, which allows companies to determine the emotional tone of the feedback they receive, and trend analysis, which helps them identify patterns and trends in customer feedback over time. This information can be used to inform product development, marketing strategies, and customer support efforts.

Why Is It Important To Use A Product Feedback Tool?

Product feedback tools are essential for businesses that want to improve their products and services, gain a competitive advantage, and increase customer satisfaction. By using feedback tools, businesses can gather valuable insights into customer needs and preferences, identify areas for improvement, and make data-driven decisions. This enables businesses to develop better products, stay ahead of their competitors, and build brand loyalty. In this context, it is crucial to understand why using a product feedback tool is so important and how it can benefit businesses in the long run.

  1. Customer Satisfaction: Product feedback tools help businesses understand what their customers like and dislike about their products, which enables them to improve their offerings and increase customer satisfaction.
  2. Product Development: Feedback tools allow businesses to gather valuable insights into customer needs and preferences, which helps them to develop new products or enhance existing ones.
  3. Competitive Advantage: Collecting feedback on a regular basis provides businesses with a competitive advantage by enabling them to stay ahead of their competitors and meet customer needs more effectively.
  4. Brand Loyalty: When customers see that their feedback is valued and acted upon, they are more likely to remain loyal to the brand and recommend it to others.
  5. Cost Savings: By identifying and addressing issues with a product early on, businesses can save costs associated with fixing more significant issues down the line.

10 Best Product Feedback Tools

 

1. SurveySparrow

collect feedback on their products through surveys and forms

Surveysparrow helps businesses gather feedback from their customers and employees through surveys, quizzes, and polls. It allows businesses to design and send personalized surveys with various question types and formats, such as multiple choice, rating scale, and open-ended questions.

As a product feedback tool, Surveysparrow provides businesses with valuable insights into how their products are performing in the market and how customers are using them. The tool enables businesses to collect feedback on specific product features, usability, and overall satisfaction, among other things.

Surveysparrow also offers features such as branching logic, skip logic, and advanced reporting to help businesses collect more accurate and actionable feedback. The tool allows businesses to automate follow-up actions based on the feedback received and helps them identify areas for improvement.

Therefore, Surveysparrow is a powerful product feedback tool that enables businesses to collect feedback quickly and easily, leading to better product development and customer satisfaction.

G2 Rating: 4.4/5

2. SurveyMonkey

online product survey

SurveyMonkey is an online survey tool that enables businesses to create and distribute surveys to gather feedback from customers and employees. As a product feedback tool, SurveyMonkey helps businesses collect feedback on specific product features, usability, and overall satisfaction.

One of the key features of SurveyMonkey as a product feedback tool is its analysis capabilities. The tool provides businesses with real-time data and analytics to help them understand the feedback received from their customers and employees. This includes features such as filtering, segmentation, and statistical analysis, which can help businesses identify patterns and trends in the feedback received. It also offers integrations with other tools such as Salesforce, Marketo, and Slack, which can help businesses automate their feedback processes and streamline their workflows.

G2 Rating: 4.4/5

3. Qualtrics

product experience management platform

Qualtrics is a robust survey and feedback tool that allows you to gather feedback from customers and employees, analyze it, and take action. It enables businesses to collect feedback on specific product features, usability, and overall satisfaction. The tool provides customizable survey templates and design options to ensure that surveys are engaging and visually appealing. It also offers various question types, including multiple-choice, rating scale, and open-ended questions.

Qualtrics also provides businesses with advanced analytics capabilities to help them make data-driven decisions. The tool offers features such as sentiment analysis, text analytics, and statistical analysis, which can help businesses identify patterns and trends in the feedback received.

G2 Rating: 4.4/5

4. Google Forms

multiple question type survey

Google Forms can be used as a product feedback tool for businesses. Google Forms is a free, web-based survey tool that allows businesses to create and distribute surveys to their customers and employees.

Google Forms allows businesses to collect responses in real-time and provides analytics and reporting features to help businesses analyze the feedback received. The tool offers basic data visualization tools, such as bar charts and pie charts, which can help businesses visualize their feedback and identify trends.

One of the key advantages of using Google Forms as a product feedback tool is its integration with other Google services such as Google Sheets and Google Drive. This enables businesses to automate their feedback processes and streamline their workflows by automatically saving survey responses to a Google Sheet or other Google Drive storage location.

G2 Rating: 4.5/5

5. Typeform

Interactive Product Survey

Typeform is a web-based survey tool that allows businesses to create and distribute surveys to their customers and employees in a conversational format, making the experience more engaging and enjoyable. It allows businesses to collect responses in real-time and provides analytics and reporting features to help businesses analyze the feedback received. The tool offers advanced data visualization tools, such as graphs and charts, which can help businesses visualize their feedback and identify trends.

Hence, Typeform is a powerful and engaging product feedback tool that can help businesses gather valuable insights into their products and services, and make data-driven decisions to improve their offerings.

G2 Rating: 4.5/5

6. Alchemer

transform feedback into actions

Alchemer is a powerful survey and feedback tool that can be used to create complex surveys and analyze data. It offers a wide range of features and capabilities that make it a great tool for businesses looking to optimize their product offerings based on feedback.

With Alchemer, businesses can create and distribute surveys that gather feedback on specific product features, usability, and overall satisfaction. The tool offers a variety of question types, customizable templates, and design options to ensure that surveys are visually appealing and engaging.

G2 Rating: 4.4/5

7. Hotjar

web focused product survey

Hotjar is an all-in-one analytics and feedback tool that businesses can use as a product feedback tool to gather valuable insights from their website visitors and customers. It offers a range of features and capabilities that make it a great tool for businesses looking to optimize their product offerings based on feedback.

Hotjar’s feedback tools are designed to be engaging and visually appealing, with customizable templates and design options. This helps to ensure that feedback is more likely to be provided by customers and is more detailed. Hotjar also offers integrations with other tools such as Google Analytics and Slack, making it easy for businesses to automate their feedback processes and streamline their workflows.

G2 Rating: 4.3/5

8. GetFeedback

Product branding survey

GetFeedback is a feedback tool that allows you to collect feedback on websites, mobile apps, and emails. The tool offers a range of features and capabilities that make it a great tool for businesses looking to optimize their product offerings based on feedback.

With GetFeedback, businesses can create surveys and feedback forms that gather feedback on specific product features, usability, and overall satisfaction. The tool also allows businesses to collect feedback through website feedback widgets, providing an easy way for customers to provide feedback while they are using the product. It also offers advanced analytics and reporting features, which help businesses analyze feedback and identify trends. The tool provides visual feedback reports, making it easy for businesses to quickly understand their feedback and make data-driven decisions.

G2 Rating: 4.5/5

9. Feedbackify

real-time product feedback

Feedbackify is a simple tool that allows you to collect feedback on websites using customizable feedback forms. The tool is easy to set up and requires no coding or technical knowledge. This makes it a great option for businesses of all sizes, including those with limited resources.

Feedbackify also offers advanced analytics and reporting features, which help businesses analyze feedback and identify trends. The tool provides visual feedback reports, making it easy for businesses to quickly understand their feedback and make data-driven decisions.

G2 Rating: NA

10. UserReport

simple user engagement tools

UserReport is a  product feedback tool that allows businesses to gather feedback from their customers and website visitors. With its customizable feedback forms and surveys, businesses can gather valuable insights on specific product features, usability, and overall satisfaction. Additionally, the tool provides website feedback widgets that allow customers to provide feedback while using the product.

What sets UserReport apart from other feedback tools is its ability to provide insights into customer behavior. The tool offers website analytics and heat maps that show how customers interact with the product, which areas they spend the most time on, and which areas cause frustration. This information helps businesses identify areas for improvement and optimize their product offerings.

G2 Rating: 4.5/5

Wrapping Up

In conclusion, there are many product feedback tools available for businesses to gather feedback from their customers and website visitors. These tools offer a range of features and capabilities that allow businesses to optimize their product offerings based on feedback, including customizable feedback forms and surveys, website feedback widgets, analytics and reporting features, and insights into customer behavior.

 By gathering and analyzing feedback from customers, businesses can identify areas for improvement, optimize their product offerings, and ultimately provide a better experience for their customers.